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What we have found useful on our journey...

  • Competitive Advantage: Creating and Sustaining Superior Performance - read, more,
  • Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant - read, more,
  • The Future of Competition: Co-Creating Unique Value with Customers - read, more,
  • Funky Business Forever: How to Enjoy Capitalism - read, more.